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Following the breakout success of its initial 2023 debut, WITHit, a leading provider of innovative smartwatch accessories, today announced the highly anticipated second iteration of its best-selling Band Candy Collection.
This new drop expands the popular line of customizable accessories, offering Apple Watch users a richer, more diverse selection of colorful charms, sparkling sliders, and specially engineered bands designed to transform smartwatches into unique fashion statements.
Billing the collection as a "mobile mood board for the wrist," the new Band Candy ecosystem maintains its foundation on polished plated finishes—including gold, rose gold, and silver—allowing wearers to seamlessly integrate whimsical charms and glittering sliders directly onto WITHit’s exclusive Apple Watch straps.
The ultimate goal is plug-and-play personalization, ensuring every wrist can reflect a unique aesthetic.
The Art of Customization: Charms and Sliders
The second drop introduces five distinct thematic sets of Band Candy Charms and two dynamic new options for Sliders, allowing users to layer sparkle and personalize their device’s look daily.
Band Candy Charms: Whimsy with Impact
The new charm sets are designed to offer "soft sparkle with big impact," appealing to a variety of style profiles. Each set includes four pieces and is priced at $15:
Luxe: Crafted in sophisticated rose gold tones, this set features jewelry-inspired elements like sparkling hearts and starbursts, providing timeless elegance.
Groove & Toast: These sets lean into warmer palettes. Groove includes swirling motifs in warm gold, while Toast offers cocktail-inspired gold-toned pieces perfect for celebrating everyday moments.
Bliss & Rodeo: For those seeking a modern or rugged flair, Bliss offers feel-good two-tone shine, while Rodeo delivers polished silver charms for a touch of Western-inspired style.
Note: Charms are designed exclusively for use with the Band Candy Universal Pop-In Band, sold separately.
Band Candy Sliders: Maximizing the Bling
For users seeking stackable sparkle, two new slider sets offer bold metallic accents designed to add an extra layer of glitter to the bands.
Shimmer (Silver) & Gilded (Gold): These sets provide contrast and balance, balancing cool and warm metallic tones. Designs, including a modern lightning bolt motif, offer versatility—perfect for stacking along the strap or showcasing individually.
Note: Sliders are designed exclusively for use with the Band Candy Universal Textured Band, sold separately.
The Essential Mechanics: Complimentary Watch Bands
The innovation of the Band Candy system lies in its two specialized supporting wrist straps, which are crucial for securing the accessories properly.
Both bands are priced at $20 and feature universal sizing lugs compatible with nearly every Apple Watch model (38/40/41mm to 42/44/45/46mm), spanning Series 11, SE 3, and Ultra 3, as well as WITHit’s own smartwatches.
1. Band Candy Universal Pop-In Band (For Charms)
Available in Blush, Light Grey, Taupe, and Black, this smooth strap is the foundation for the charms. It features a crucial recessed channel on the underside, allowing the charms to sit flush against the wrist without pinching or protruding. Sizing holes run the full length of the strap, giving wearers precise control over charm placement.
2. Band Candy Universal Textured Band (For Sliders)
Available in Taupe, this silicone strap is specifically crafted with a surface texture that allows Band Candy Sliders to groove seamlessly into place and remain secure throughout the day, providing a polished and playful look.
Availability of WITHit
The Band Candy Collection is sold exclusively by WITHit and is available directly at www.withitgear.com. Prices start at $15 for charm and slider sets and $20 for the specialized Pop-In and Textured Bands.
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